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Faculty - David Balzer

To Tweet or not to Tweet: Social media workshop

A timely workshop specifically for non-profit, NGO and faith-based communicators in the Winnipeg area.  This workshop is being coordinated by the team that puts together the Going Barefoot Communications Conferences.

To Tweet or not to Tweet: Developing a social media strategy for your organization
Presenter: Susie Parker, Sparker Strategy Group
When: February 17, 2012 (Friday), 10 am – 1 pm, lunch included
Where: Canadian Mennonite University, 600 Shaftesbury Blvd (South Campus, southwest corner of Grant and Shaftesbury) Conference Room, main floor
Cost: $25/person. (Payment at door.)
RSVP: By February 3, 2012 to  John Longhurst, Longhurst4@shaw.ca
Description:
Using social media to raise awareness of your organization comes naturally to some, and is a mystery to others. For many this communication channel raises questions we’ve not been asked to think about before: What does your organization want to achieve on social media?
What’s your social media message? How do you attract friends/followers? Twitter, Facebook, Google+ – how many channels are enough/too many? Who is the ‘face’ of your social media presence? What are the rules: Content? Frequency? Relevance? Repetition? Tone? How do you measure success in social media?